Friday, October 19, 2007

Move forward

www.fijitimes.com

Letter to Editor by:

Mere Tuisalalo Samisoni
Lami

We hear much these days from the interim regime on the need to "move the country forward".

But if that is really such an over-riding concern, then surely the question needs to be asked as to why the military leadership found it so unavoidably necessary to "move the country backward" in December 2006.

The SDL-led Multi-Party Cabinet (MPC) had already set itself about the task of bringing the kind of desirable changes suitable for the 21st century information civilisation.

This was well documented in the Strategic Development Plans (SDP) 2006, rolled over to 2007-2011, which incorporated much of the legitimate manifestoes of the two major parties in the MPC.

That means that a workable and legitimate system was already in place to "move the country forward" pre-coup.

Whats more, it was based on market metrics, implemented through the rule of law, and achieved through the democratic process as representative of a multi-ethnic, multi-cultural and multi-religious society.

This represents a far more legitimate and sustainable foundation for "moving the country forward" and "bringing the races together" than what the IG is trying to shove down peoples throats.

Despite this, the Military Council (MC) supported by the Fiji Labour Party (FLP), and other opportunists in the IG (MC/FLP/IG) still saw it fit to impose an illegal coup that violated those democratic and administrative processes already in place under the 1997 Constitution.

And now, the illegitimate regime is simply trying to achieve the same goals as the ousted Government, but from a far less popular and legitimate policy foundation framework, and with dictatorial style of leadership that is far less effective and popular.

Moreover, we now have the anomaly of the Peoples Charter (PI) with its Council of decision makers that renders the IG essentially redundant.

What is of concern, is the idea that the PI or what I call the Military Charter did not come from the people, it was not written by the people, there is no ownership by the people and it serves no obvious purpose for the people.

That means the idea of a Military Charter is fundamentally disconnected from reality and peoples daily lives.

Moreover, the Military Charter and its dictatorial and impositional management style are incompatible with the new economic order of win-win relationships based on community human values.

Therefore, in the bigger picture, the MC is doomed from the start.

Also, at a global level, the latest trend in strategic business planning is to differentiate and segment markets along group demographics and psychographics so as to achieve better market servicing.

This marketing "best practice" is certainly transferable to the work of Government, where it can help to tailor and target policies according to specific and measurable demographic needs, values and aspirations, where these differ. Despite this, the MC/FLP/IG is still moving toward the complete opposite philosophy by embracing an obsolete 'one size fit all vision.

This just sweeps everything under the mat, including diversity of human and community values and choices, by preferring instead to manage things via an "out of sight and out of mind" approach.

How is the MC going to measure motivation, performance and success of target groups without differentiating its policy "market" for felt needs, values and special aspirations?


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